No Makeup, No Job!
The Recruitment FlexApril 12, 202400:44:32

No Makeup, No Job!

This week on TRF we cover: Blink and we missed it. From our part of the world, there wasn't much fanfare over the solar eclipse. Fama’s newest product inspired a #MagiOfFit on several channels and gave us a chance to share how hiring the right fit will raise everyone’s game. Leah Sobering was Shelley’s Instant Fit. In the News Angela Hood named by Inc. as 106 out of the 250 top female founders. Big round of applause for Angela and This Way Global. Canada’s unemployment rate jumps to 6.1% in March, yet the job numbers remain flat. US Economists are still shaking their heads as 303,000 jobs were added in March plus the unemployment rate edged down to 3.8% 109 young men for every 100 young women in Canada giving us the widest gap in nearly 50 years. Our liberal immigration policy is a key factor. Tip of the Week The less talking from the recruiter, the better the interview. Favourite interview question: When were you happiest at work? What were you working on? Your only job is to listen. Recruiting Insight New catch phrase alert: The Great Talent Grab. ZipRecruiter survey reveals incredible growth of new hires reporting they were recruited in. Speculation on why? VP of HR claims she was not moved forward in the hiring process because of her natural appearance, no make-up. Internal mobility is a belief that the best new talent are those who already work for you. Hiring Managers struggle to get on board with letting their top performers move internally.


This week on TRF we cover:


  • Blink and we missed it. From our part of the world, there wasn't much fanfare over the solar eclipse. 


  • Fama’s newest product inspired a #MagiOfFit on several channels and gave us a chance to share how hiring the right fit will raise everyone’s game. Leah Sobering was Shelley’s Instant Fit.


In the News


  • Angela Hood named by Inc. as 106 out of the 250 top female founders. Big round of applause for Angela and This Way Global. 


  • Canada’s unemployment rate jumps to 6.1% in March, yet the job numbers remain flat.


  • US Economists are still shaking their heads as 303,000 jobs were added in March plus the unemployment rate edged down to 3.8%


  • 109 young men for every 100 young women in Canada giving us the widest gap in nearly 50 years. Our liberal immigration policy is a key factor. 


Tip of the Week


  • The less talking from the recruiter, the better the interview. Favourite interview question: When were you happiest at work? What were you working on? 

Your only job is to listen.


Recruiting Insight


  • New catch phrase alert: The Great Talent Grab. ZipRecruiter survey reveals incredible growth of new hires reporting they were recruited in. Speculation on why?


  • VP of HR claims she was not moved forward in the hiring process because of her natural appearance, no make-up. 


  • Internal mobility is a belief that the best new talent are those who already work for you. Hiring Managers struggle to get on board with letting their top performers move internally.




[00:00:00] This week on the Recruitment Flex, Canada's and USA job numbers tell a different story.

[00:00:07] Most of the employees who recently switched jobs did it because our recruiter reached out to them.

[00:00:14] Not wearing makeup at an interview? A reason not to get a job?

[00:00:20] Plus, your next new hire already works for you.

[00:00:23] Tear off with my dad and Shelly Serge right now.

[00:00:32] Welcome to The Recruitment Flex with Serge and Shelly. I'm Serge.

[00:00:36] And I'm Shelly, and we talk all things recruitment starting right now.

[00:00:43] Bonjour and welcome to The Recruitment Flex. Shelly, are your eyes hurting? Did you stare directly at the eclipse?

[00:00:51] No, I have to admit, I did not. I did catch some great photos though. A friend of mine is an amateur photographer

[00:00:58] and she posted them pretty shortly after. Unfortunately, I think in Calgary it was pretty cloudy,

[00:01:05] but it was funny because there was a whole setup at the U of C with their observatory team

[00:01:11] and they had this place where you could come stand in line, get the glasses

[00:01:16] and it became the joke of anybody standing in line, don't look at the sun. Why not? It's cloudy out.

[00:01:22] I'm going to look at the sun. It's cloudy out. What do I need glasses for?

[00:01:26] I'm just going to stare directly at the sun for the next 3.5 minutes. No, don't.

[00:01:31] I got to admit, it wasn't even on my radar but I wasn't really concerned or even thought about it

[00:01:36] because in Calgary here it was very partial from what I could understand. But it's funny

[00:01:42] because I was talking to some folks in New Brownswick which they were directly in the

[00:01:46] path of seeing the full eclipse and got some great photos. But I got to be honest,

[00:01:52] usually I care a lot about this type of stuff because it's once in a lifetime or whatever.

[00:01:57] I really didn't even bother with this eclipse. I think if your girls have been a bit older,

[00:02:03] yes, like even pre-teen 11, 12, 13 and also at school they make a big deal of it. But

[00:02:09] speaking of university, yesterday was Bermuda Shorts Day at the University of Calgary. And so

[00:02:16] regardless of the weather, you are supposed to wear like a Hawaiian kind of floral patterned shirt and

[00:02:22] shorts regardless of what it's like. I went to pick up Brooke in the evening and they start drinking

[00:02:29] at about 10 in the morning. So you add drinking in the morning then the eclipse and I went to

[00:02:35] pick them up, Brooke and her friend. And there were a lot of drunken, fallen down people

[00:02:40] on the streets. It's oh my goodness. That's the value of university, right? Getting drunk

[00:02:47] on the streets and wearing Bermuda shorts. That's funny. Shelley, let's jump quickly in the news.

[00:02:54] There's a couple things that I want to point out here. So our friends at Fama today, we're

[00:02:59] recording on Wednesday, they released a beta of a new product called InstaFit. And there's a

[00:03:06] campaign going on right now where they're using the hashtag magic of fit. And there's a question

[00:03:12] that they asked and I wanted to ask you that question. Can you tell me about a time that

[00:03:18] you hired someone and you're like, boom, they're an instant fit. They're going to work out.

[00:03:23] Like they are the perfect employee for what I need. Do you have an example of that?

[00:03:27] Do I ever? Oh my God. And I knew it within one day. I did. I knew it within one day. And

[00:03:38] I've always said you can tell someone's character by their first day of work and their last day of

[00:03:42] work. So I hired someone earlier this year in August, sorry, last year, August of 23.

[00:03:51] And I knew within the first hour that my life was about to get a whole lot better. So I hired,

[00:03:58] as most people already know, it's Leah Sobrin. And I've known Leah, but I was her customer, right?

[00:04:06] I really didn't know what to expect. But she joined and I felt like as a business owner,

[00:04:12] my game just went up. I've hired Leah Sobrin or WorkWitter in five different companies. So I

[00:04:19] can attest. And I knew you guys were going to be an instant fit.

[00:04:24] I know because you've worked with her and you and I obviously have worked together now for a

[00:04:28] long time. But how did you know? Like, how did you know she was an instant fit for me?

[00:04:36] Or that she would be?

[00:04:38] I know your strengths and I know your weaknesses and I know Leah's strengths and I know her

[00:04:43] weaknesses and it's almost like it's directly correlated. I knew it would be a perfect fit.

[00:04:49] And she is so easy to work with that I had no doubts that it would step up your game and you'd

[00:04:55] love working with her. And vice versa, you're a fantastic leader and I know Leah likes to work

[00:05:00] with someone with like clear direction knows exactly where she wants to go. So I knew it

[00:05:05] was an instant fit. So there you go, Pharma. We have an instant fit. I'll tell you a

[00:05:10] little bit what instant fit. So Pharma offers a range of products to identify misconduct across

[00:05:16] more than 10,000 publicly available online sources, including meta properties, Twitter and TikTok.

[00:05:22] Now the same web presence can tell employers instantly if a candidate is a strategic tinker,

[00:05:28] has business acumen, financial acumen, or even traits like confident. Pharma Instant Fit runs

[00:05:34] advanced text analysis models trained on a proprietary screening framework to measure

[00:05:39] a candidate's unique professional traits based on the web presence alone. In seconds, you will have

[00:05:45] data to add to your screening process to better understand how a candidate will interact with

[00:05:50] coworkers and customers. Very interesting. Remember when we met Ben at HR Tech? He kind of

[00:05:56] had a demo at this and we were supposed to go take a look at it and I think we ran out of time.

[00:06:01] This is what it is. I don't know how well it works. I don't know how great it is.

[00:06:07] Sounds fantastic, but we're going to have to bring Ben on the show to go in that what this actually means.

[00:06:14] What's your thoughts on this? The concept is great because it leaves you with something positive.

[00:06:22] In other words, here's the positive side of what we're seeing in your profile. You've got

[00:06:28] a career in talent acquisition. So you may have a bit of an advantage, but there was something

[00:06:34] you said and that was you understood my strengths and weaknesses and you understand Leah's strengths

[00:06:40] and weaknesses and that's what made the fit. So on the Insta Fit, you can't just do one part of

[00:06:46] the equation. You still have to have something that says, okay, what is going to be a nice

[00:06:52] compliment to the existing team or the existing department or entire corporation?

[00:07:00] Right? So I'd love to see a demo of it just to understand how they do it because candidates,

[00:07:07] one thing, it's a whole other thing to have an assessment done of your existing team to know.

[00:07:15] I love to go through your social media profiles and do analysis and see what your strengths

[00:07:20] and weaknesses are because you don't post that much. I know. I don't know how much data there is.

[00:07:26] Mine would be very interesting because I post more on LinkedIn but I rarely post on any other channel.

[00:07:33] So I don't know what it would bring up. So congrats, Fama. All the best. Hopefully this really kicks

[00:07:38] off. In other news, a good friend of the show, Angela Hood, who is the CEO of This Way Global,

[00:07:46] Big News. So she was named to Inc. I don't know if anyone reads Inc. I read it cover to

[00:07:53] cover every month. One of my favorite magazines. She was named Inc's 250 top female founders. She

[00:08:00] ended up being 106. Do you know who was 105, Shelley? Take a wild guess. I have no idea.

[00:08:08] These are female founders. Female founders. And is this the top 250 in the U.S.?

[00:08:14] In the world. Or worldwide? Yeah, worldwide. Worldwide. God, I have no idea.

[00:08:19] 105 was Paris Hilton. What did she found again? Did she find something?

[00:08:28] Something, right? She had to. She's a founder. Okay. Obviously, she's got still a massive brand

[00:08:36] similar to Kim Kardashian. Is Kim Kardashian really an entrepreneur? She is now, right? I'm assuming

[00:08:43] it's pretty similar for Paris Hilton. I would put Angela in a completely different category of someone

[00:08:50] that's built something from scratch that is extremely impressive. So congrats, Angela. We

[00:08:55] got to bring you on the show very soon to talk about this. I think that will happen.

[00:09:00] What else was in the news, Shelley? So Canada's unemployment rate jumped to 6.1%

[00:09:06] as job creation is stalled. So Stats Canada reported a loss of 2,200 jobs in March,

[00:09:14] contributing to the increase in unemployment. But it was also fueled by more people actively

[00:09:21] seeking work or being temporarily laid off that had not previously been in the workforce.

[00:09:28] Pardon me if I'm reading between the lines. Does that mean early career?

[00:09:33] Yes. Okay. Okay. If you look at the data more in-depth, it does look like the young folks

[00:09:39] are bearing the brunt of the labor market downturn since April 2023. Half of the increase in the

[00:09:46] unemployment rate came from job seekers who were previously not into labor force because

[00:09:53] they were in school. I think this is definitely a trend that we're seeing. If you're on TikTok

[00:09:58] or if you're looking at news in general, there's a lot of stories of new Canadians that came out of

[00:10:03] school or just Canadians that came out of school and are looking for jobs and now are having a really

[00:10:10] hard time. There's tons of competition for those entry-level jobs and I think

[00:10:15] employers in this market are being very picky and choosy and people with a little bit more

[00:10:21] experienced not the fresh new talent out of school, which is a shame because

[00:10:27] how do you get experience if you're not given the opportunity, right?

[00:10:31] I know. They must feel like the world doesn't care about them.

[00:10:36] You know what I feel about that? Yes.

[00:10:39] Sorry. It was too tempting, sir. It was just too tempting.

[00:10:42] What else is going on in the news?

[00:10:44] That's funny because I got a text from Chad Sawash after the last episode calling

[00:10:48] me a boomer because I was making fun of the people that said people don't care about me.

[00:10:54] Maybe I am a little bit of a boomer, but definitely a negative trend. It's the first time

[00:10:59] really that we've seen a job loss. A lot of job creation in the last year has been the private

[00:11:04] sector not the public sector, which is extremely concerning because it's flat.

[00:11:11] Private sector is not growing compared to the public sector where most of the jobs are coming

[00:11:16] from, which is exactly the case in the US. Jumping to the US, they reported their job

[00:11:22] numbers as well. They added 303,000 jobs in March, which was a surprise, but it seems every

[00:11:30] month as they release these numbers, all the economists are surprised of how good it is.

[00:11:35] Their unemployment rate edged down to 3.8%, which was at 3.9%. So compared to our 6.1,

[00:11:43] it's a significant difference even though we count the unemployment numbers a little bit

[00:11:48] differently from what I can understand. So if we're looking at Canada and the US,

[00:11:53] there's a lot of signals that the US economy is in a really good position overall. And there's a

[00:11:59] lot of signals that the Canadian economy is in deep trouble. I guess we'll have to wait

[00:12:05] to see what happens in the next couple of months. But telling you, Shelley, I definitely

[00:12:09] feel it on the ground. The labor market in Canada is extremely tight and it's definitely an

[00:12:14] employer market, which is not a bad thing, but it is the reality of the situation right now and we

[00:12:19] have to adjust to it. So in the US, this is the fifth month that they've created over 200,000 new

[00:12:26] jobs. Just impressive growth, but again, a lot of it seems to be in the public sector.

[00:12:33] In the US?

[00:12:34] In the US, yes. In Canada as well, but US is definitely reigning. And this brought me to

[00:12:40] a story that hungly shared or commented something on Twitter that I thought was really interested

[00:12:46] because it was Canadian. And basically what it stated is like in China, there's 104 males for every

[00:12:52] 100 females. In Canada between the age bracket of 25 to 44, which is probably the most important

[00:13:00] age bracket when it comes to the economy, our difference is there's 109 males to every

[00:13:07] 100 females. If we look at the past five years, there's been a massive increase because we saw

[00:13:13] an increase with men of 4.8 increase compared to a 3.9 increase for women resulting in 141,000

[00:13:22] more men than women in this bracket. I don't know what this means, right? It hit me because

[00:13:28] we've been talking about the gender gap in China for a long time and seeing those numbers

[00:13:33] in Canada was a little bit shocking. I don't know how much of an impact it will have to the

[00:13:38] labour markets in the future, but there's got to be a societal challenge that comes with it,

[00:13:44] right? When you have a lot more males than females, meaning there's a percentage of males

[00:13:49] that will never find a partner and that can't be good, right? Or maybe I don't know. I have

[00:13:54] no clue, but I don't see as a positive. Well, I think when we look to China and

[00:14:01] the unintended consequences of the one child law, like the reason in China is very different than

[00:14:07] Canada. You know what? The first thing that hit me, Surgeon, I'm not an economist,

[00:14:12] so it's just instinctual when I heard of this and that is the gender pay gap

[00:14:20] in Canada is about to get bigger because men will earn more than women. And now we have

[00:14:28] so many more men. I feel like that gender pay gap is, it could get bigger. That's just the first

[00:14:36] thing that came to mind as one of the potential outcomes or consequences of such a disparity in

[00:14:45] gender. Ours, of course, for the reason you pointed out is because of immigration and typically

[00:14:51] men will come first. The other thing with immigration though, Surge, is Canada has always

[00:14:56] had this policy to keep families united. And so what may happen is that men are coming first

[00:15:05] and then their families will follow. It'll be interesting to see five years out if this is

[00:15:11] still the case. It could be just initially because a lot of the jobs when, as we know,

[00:15:17] the Canadian government identified trades and true enough trades, especially if we're

[00:15:23] bringing them in from other countries, will be done by men. And so I think their families may join.

[00:15:29] It may not be the Lonely Hearts Club for men because at 25 to 44 that's also a really important age

[00:15:37] for population growth, right? Absolutely, yeah. No, that's a really good point. I didn't think

[00:15:42] of that and trades are generally extremely well paid. So if we're bringing people to do

[00:15:46] trades which I'm not convinced we are, but if we are, yes, obviously that's going to have an

[00:15:52] effect on the gender pay gap because it's mostly men and like it or not like it, that's been the case.

[00:15:58] So it will have an effect. I don't think that's a negative effect, right? And like for us to bring

[00:16:02] in people that want to do these jobs, let's pay them what they should get paid. Yeah,

[00:16:07] if they have the skills and if women want to do that job, yeah, they'll get paid the

[00:16:11] same amount. So absolutely. I guess it's something that we'll bookmark that right now,

[00:16:16] Shelley, and look back at five years if you're right, that they brought in their

[00:16:20] family and that demographic to the shift. I'm not sure that's the case, but...

[00:16:24] It'll even out, yeah. I think so.

[00:16:25] If you think it will, you must be right. Shelley, let's jump into the tip of the week.

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[00:17:01] So my tip of the week, Serge, I was really pleased with some feedback that I got from last week

[00:17:07] because I'm a bit of a geek about interviews and I've done a few of them over my career.

[00:17:12] And so I wanted to share another favorite interview question.

[00:17:16] And this one is trying to figure out from a candidate, where are they happiest in their work?

[00:17:26] And is there an interview question that will tell us that? Because if you're happy about the

[00:17:32] work you're doing, obviously, you'll perform best. So one of my favorite interview questions is,

[00:17:38] tell me when you could not wait to get to work. What were you working on?

[00:17:46] And I think the key to this is the simple question, but it is also knowing when to stop talking

[00:17:53] and let the candidate answer. And your role is to be curious. That's it. For me, a great

[00:18:01] interview is always when I do the least amount of talking. That's my tip of the week. Tell me

[00:18:08] when you were happiest at work and what were you working on?

[00:18:12] I love it. And one of the things you mentioned earlier on is, did they have a smile on their

[00:18:17] face or whether the case? I'd be curious to see how many...

[00:18:20] And their eyes light up when they start talking about it. Yeah.

[00:18:23] I've seen that before. Absolutely. Perfect. All right. Let's jump into the recruiting

[00:18:29] insights brought to you by our friends at Mitova. Shelly, are you tired of the same old outsourcing

[00:18:36] woes? Well, say hello to nearshoring. It's like outsourcing, but closer and it won't make you

[00:18:42] pull your hair out. Picture this, top notch IT talent from Latin American. Many Latin American

[00:18:49] IT professionals have strong English language skills and even live in the same time zone.

[00:18:54] So no more midnight conference calls. Hallelujah. Plus, Latin America's growing tech ecosystem,

[00:19:02] strong educational institutions and a pool of skilled IT professionals make it the perfect

[00:19:08] region for recruiting talent. I have the perfect company that does this. The company's name is

[00:19:13] Mitova. They have local experts who handle everything from recruiting to HR support.

[00:19:20] So why settle for the same old outsourcing blues when you can have the nearshoring party

[00:19:26] with Mitova? Look them up at Mitova.com and let's get the fiesta started.

[00:19:34] Shelly, what do we have first on the docket? So, super interesting. You know, HR talent

[00:19:41] acquisition, we've always got a coin in new phrase. It's like almost every three or four

[00:19:46] months. So now the latest thing is we're calling it the great talent grab. And it's where...

[00:19:51] That's a thing that you grab the talent, right? You just...

[00:19:53] Don't be using your hands. Okay. No, too bad.

[00:19:56] This is keep your hands to yourself, kids. So what's interesting is this is data released

[00:20:04] by Zip Recruiter that showed something super cool and that is more people recently switched

[00:20:10] jobs because they were approached by a recruiter instead of applying themselves for the job. And

[00:20:19] so this Zip Recruiter survey indicates a growing trend of employees being recruited by other

[00:20:24] companies with 46% of new hires in the first quarter of 2024 stating that they were recruited.

[00:20:32] That is up from 34% in the fourth quarter of 2023. Tell me, what does that indicate to you,

[00:20:40] sir? Well, I am surprised by how high this number is, but I'm not really surprised overall because

[00:20:49] people that are working in companies have always been more attractive than people

[00:20:54] that are looking for work. It's the analogy of dating, right? Like a girl is way more

[00:21:00] attractive if she has a boyfriend and then she doesn't and vice versa. It's probably actually,

[00:21:06] now that I'm saying that it probably works more for men. If they have a partner,

[00:21:09] they're a little bit more attractive to their female counterparts. I think this is exactly

[00:21:14] the case. A lot of hiring managers when they're talking to recruiters are like,

[00:21:19] no, we don't want anyone desperate. We want someone that is working somewhere else doing

[00:21:24] exactly the same job and we know that they can do the job. Unfortunately, that's not fair

[00:21:30] because there's a ton of people that get laid off that are really good at their job is just the

[00:21:34] circumstances of the company in that particular time and they're not been given a fair shot.

[00:21:40] Because if you dig in deeper to this survey, the job hunting process is taking a lot longer than

[00:21:46] it did in the past. I think we're seeing that across the board. Like every news article that

[00:21:51] I read, I built Jobseeker saying how long it's taken them to be in the job market before

[00:21:56] they get even a bite compared to you're working, a recruiter approaches you. It's a higher salary.

[00:22:03] Of course, you're going to talk to them. You're going to look at these opportunities.

[00:22:07] I guess the message here is if you're unemployed, you just have to keep at it. Unfortunately,

[00:22:13] it's the circumstances you're in. You still do the work. You make your contacts. You apply for

[00:22:18] the jobs. You try to build as many relationships as you can, especially with recruiters. If you

[00:22:24] are in a job, this is where it's highly critical for you to have your LinkedIn profile at

[00:22:31] its highest level that you can and have the most amount of information and really telling your

[00:22:36] story on LinkedIn. I guess that same advice would go for Jobseekers who don't have a job.

[00:22:42] If your profile is not optimized for recruiters to find you and there's thousands of articles

[00:22:49] out there on how you can do that, you're out of luck because people are looking for you and

[00:22:54] that's where most of the hires are coming from right now. I guess what we could take away from

[00:22:58] this is make sure your profile is optimized on LinkedIn and anywhere else.

[00:23:06] Can I add one more thing that just occurred to me?

[00:23:10] Having worked inside the Zip Recruiter system and pretty much all the systems,

[00:23:15] I wonder, certainly there's a trend, but one of the cool things and of course indeed just

[00:23:24] enhanced their resume product. One of the things about Zip Recruiter as well is when you're setting

[00:23:31] up your job posting, it will reach out to candidates that are a match, but it looks like

[00:23:37] that reach out was coming from the person who posted the job. I think what this is indicating

[00:23:43] is certainly that the Zip matching tool is working really well because these are people who got hired

[00:23:52] and that is from 34 to 46% in one quarter. I speculate that perhaps their matching technology

[00:24:01] is getting really good because it does it for you. It reaches out to candidates which is

[00:24:09] the whole premise of the Zip Recruiter product is that it finds candidates for you as their tagline

[00:24:16] and it does. I don't know, just to give you a guess on my part that they've been quiet about

[00:24:22] their technology and we've been poking the bear a bit because they raised so much money in the

[00:24:27] public market and nobody was hearing much. These sort of results are maybe an indication

[00:24:35] that they have been working on what's under the hood. Yeah, that's a really good point, Shelly.

[00:24:40] I didn't think about it in that context because you're right when you're getting a message from

[00:24:43] Zip Recruiter is it looks like it's coming from you or from the recruiter itself. You might be

[00:24:49] right. I'm not as optimistic based on my past experience with the Zip Recruiter candidate

[00:24:55] outreach and the type of jobs I've been in. Maybe Zip Recruiter is doing some things to

[00:25:01] get ahead of the game and actually match somewhat accurately which not a good thing.

[00:25:07] Biggest complaint from everyone. Yeah, I agree.

[00:25:08] Biggest complaint. Solve that and they may hit a home run.

[00:25:14] Yes. Shelly, let me jump into the next recruiting insight. I don't know if you saw this. You know

[00:25:19] I'm on TikTok a lot and this made the news is talking about a lady that interviewed and

[00:25:25] I'm going to get her to tell the story. Let's play the video.

[00:25:28] Sure. Okay, Dick Talk, I need your opinion on something.

[00:25:32] So I interviewed for a job earlier this week. The interview went so well. Every question she had,

[00:25:36] I had a great answer for. I used to work in recruitment. I know how to interview my background

[00:25:40] and experience. I'm perfectly with what the role entails. I thought it would be great. But then

[00:25:44] I get an email from the recruiter saying that I'm not going to be moving on to the next round.

[00:25:48] It was really dumb because I wanted the job but I was also very confused.

[00:25:51] So I did something I never do and I emailed her back and asked for feedback

[00:25:54] and she said that while my background was exactly what they were looking for,

[00:25:58] my experience lined up with what they need for the position and my own personal goals and values

[00:26:03] aligned with the companies. She was concerned that for my interview I hadn't put in enough effort

[00:26:10] in my appearance given the level of role I was interviewing for.

[00:26:14] And it was interviewing for a vice president position and now my appearance. I had done

[00:26:17] a blowout for my hair. I had on a nice top of laser some earrings but I only had on

[00:26:21] chapstick. I didn't have any makeup because I don't really wear a lot of makeup not to

[00:26:24] be quirky. I just don't. So my question is does not wearing makeup for women to job interviews

[00:26:32] or to jobs make it seem like they aren't putting as much effort or care into their job?

[00:26:38] So Shelley, let's answer her question first. So a question at the end is like

[00:26:44] not putting as much makeup or any makeup does it share a message that you're

[00:26:52] not putting your best foot forward for that job?

[00:26:56] Unless you're applying to Mac Cosmetics or L'Oreal. I don't know. What I don't know is who is the

[00:27:03] company and rightfully so like this isn't about, I don't think it's been about the company

[00:27:10] or who she's applied for because I don't think she's ever revealed that.

[00:27:13] No, we know it's a VP of HR role. You know that.

[00:27:17] She has revealed that but she hasn't revealed who the company was or what the industry was.

[00:27:22] What are your thoughts, Serge? I've got several thoughts but

[00:27:26] maybe let you go first this time. I was hoping you'd go first because I'm just treading really

[00:27:31] lightly on this one. Okay. Taking the filter off. Absolutely ridiculous. From what she

[00:27:37] described that she was wearing and how her hair, she definitely had a professional appearance

[00:27:42] and looking at this TikTok video, she is not unattractive. Not that that matters but she's

[00:27:47] not wearing makeup and I'm not like, oof, did she crawl under a bridge? I just think not a

[00:27:53] troll but yeah. For me especially for VP role or anything, who cares about makeup? Obviously,

[00:28:00] I don't want them to come into the interview completely disheveled and a mustard stain

[00:28:05] under t-shirt but the way she described and how she is, it's embarrassing that this company

[00:28:11] and this recruiter would come back to her and say, we don't think you're professional enough.

[00:28:16] That's absolutely ridiculous. I think in this world where people wear way too much makeup,

[00:28:22] that's my personal opinion, my personal bias. Do what you want and what you feel comfortable.

[00:28:28] Obviously, if you're going to show up with tattoos on your face and piercings

[00:28:33] everywhere on your face, well you just have to take in an account that some people might not

[00:28:37] like that and might hinder your chances of getting a job but no one should ever be discriminated just

[00:28:43] being themselves. When I'm saying being themselves, she looked professional.

[00:28:47] Why does she need makeup? That was my first thought. I thought it was ridiculous

[00:28:51] to the point that someone brought that up because I would never get that as a dude

[00:28:56] at all. No one would be like, you didn't trim your beard a certain way. No one would ever say that.

[00:29:03] Ridiculous. I think she definitely avoided a really bad place to work in my opinion. That's my first

[00:29:10] guidance. I've been following this story for a couple weeks. Actually, I saw one of her first posts

[00:29:18] and it was more just a blog where again, she doesn't reveal who the company is or the industry

[00:29:25] but the first time I read it, Serge, I got more of a sense that the recruiter just said

[00:29:31] that you weren't a match or cultural fit or something along that line. Then she interpreted it to mean

[00:29:39] because she didn't wear makeup because in her mind, she was qualified in every way. She felt

[00:29:45] the interview went well. The only thing that she could possibly conclude was that it was because

[00:29:51] she has a more natural appearance, which first thing I thought of is the same thing you did.

[00:29:56] That's ridiculous. I think the recruiter again, idiot, why would you say that to someone? If

[00:30:05] you were just to say simply, we have other candidates that just really knocked it out of

[00:30:11] the park and we're really excited to move forward and I'm sorry. This is the hard part

[00:30:16] of my job. This is the hardest part of being a recruiter is having to tell people that unfortunately,

[00:30:22] yes, you put a lot of effort and energy into this. I find it especially hard to comprehend

[00:30:30] that a recruiter would say this because it's a VP of HR role and it's a small world. Wherever

[00:30:38] she goes, she is going to land a VP of HR role somewhere else. Guess what? She probably is

[00:30:44] going to have a recruiting team. Oh, and guess what? You're never, your chances of ever working

[00:30:50] and she's been very professional not to disclose who the recruiter was either because we don't know

[00:30:56] if the recruiter was through a staffing agency, executive search firm. I highly doubt it

[00:31:03] because an executive search firm would never make such a mistake. It wasn't an in-house

[00:31:08] recruiter because in what world do you have your in-house recruiters recruit your VP of HR?

[00:31:15] It requires an outside perspective and search generally. So I don't know what to make of this.

[00:31:23] It doesn't make sense to me and here's the other thing, Serge. I saw this go from a blog post

[00:31:30] to now how many thousands of views and likes on TikTok and she's almost made it her brand

[00:31:39] now, the girl with no makeup that didn't get the VP of HR job. It's now become her brand

[00:31:46] and part of her flag that she has planted. But the story's changed a bit over time. If you go

[00:31:53] back and look at some of her original posts. So I don't know. There's part of this story

[00:31:58] that's missing. It is, but I did want to take this particular example to raise another question

[00:32:05] because we've over the past four years, it's been a challenge when it comes to interviewing,

[00:32:10] especially right after the pandemic. We did all our interviews over Zoom. So we have really

[00:32:18] lax on how we dress up for interviews like the standards have gone down and for many reasons

[00:32:26] great. But I'm wondering now that pretty much everyone is returning to the office across the world.

[00:32:32] You're seeing less people work from home and doing a lot more face-to-face interview. It seems

[00:32:37] to be the norm again. What are the standards now? Like for men, obviously depending on the role,

[00:32:42] but let's say a white collar type role. Do I go in in the full suit? Is it back to pre-pandemic

[00:32:48] levels or is it a little bit more laid back? What should be the expectations when it comes

[00:32:54] to interviews and our candidates? You said it right at the top of this article search. Neat,

[00:33:00] clean, your clothes fit because it's about what comes out of your mouth, how you answer questions.

[00:33:08] And that's why I guess she's getting so much mileage out of this is because it's shocking to

[00:33:13] think that from her perspective, she answered everything intelligently and she's fully

[00:33:17] qualified for this job and she didn't get it. It just doesn't make sense.

[00:33:23] I don't think the standards have dropped to the point where we're criticizing people over makeup,

[00:33:29] unless she was applying for RuPaul's assistant or the VP of HR for RuPaul's drag race.

[00:33:35] I don't know. I don't know. I think in the past it mattered. I definitely think it mattered if

[00:33:41] we go back to the 80s, 70s, 60s how women and men like appearance is always a consideration.

[00:33:48] I think earlier, yeah, absolutely makeup would have been an issue and I hate to say it.

[00:33:54] Issue? No. I think too much makeup would be an issue.

[00:33:57] Well, too much makeup is the other realm of it.

[00:34:00] If you walk in looking like a drag queen.

[00:34:02] I am going to say this and it's a little bit maybe controversial.

[00:34:07] If you're going to an interview today as a man or woman, overdress,

[00:34:13] silver dress, if you're wrong but no one's going to look at you negatively if you went in

[00:34:19] and your best possible attire, you might think it's not fair that people shouldn't judge you

[00:34:25] on how you dress or what you dress with. The reality, it happens. Dress up

[00:34:30] and go at a higher level than you think what the office is.

[00:34:33] Don't go out and rent a tuxedo like this.

[00:34:36] If the office is, I don't know, jeans and t-shirts, go in with jeans and button up shirt and a blazer.

[00:34:45] It's business casual. Step it up a little bit. Add that jacket if you're a guy.

[00:34:49] For women, I don't know what should you wear at an interview, Shelley.

[00:34:54] I think you should be dressed conservative and clean.

[00:34:59] That's good advice.

[00:35:00] Conservative meaning put the girls away. No, really, I find that probably more embarrassing

[00:35:08] mostly for the hiring people, men or women, if someone walks in and the girls are in your face,

[00:35:16] splitting off topic. We better move on, Serge.

[00:35:19] I love that. There's a hashtag in there somewhere, girls in your face.

[00:35:24] We're going to start using that.

[00:35:25] No. Listen, nobody wants to see it, especially in an interview.

[00:35:29] It's so embarrassing. I had one girl show up once, Serge, Frolis with a thin shirt.

[00:35:38] They were moving when she was walking. I tell you honestly, everyone's looking at me like,

[00:35:44] I'm not looking. Everybody's looking at the ceiling. Was it nippy out there?

[00:35:50] Oh yes, it was. It was so embarrassing.

[00:35:54] I have stories like that too, but I'll keep them.

[00:35:57] Okay, we got to move on.

[00:36:01] Shelley, let's go into the last recruiting insight.

[00:36:05] Over the past, I would say a couple of months, we've talked a little bit about

[00:36:09] how it used to be. When you came into the world of work, you started at entry level,

[00:36:14] be really good, get trained, promoted into that role and on and on it went.

[00:36:19] For some people, they ended up to be the president or CEO of that company and worked

[00:36:22] that company their whole lifetime. Obviously times have changed and that's no longer the norm.

[00:36:29] And it partly changed really with the advent of the ATS and job boards where the availability

[00:36:35] of talent out there, there's a lot more, right? There's more options because

[00:36:39] you can go post a job on Indeeds at Recruiter or any of the major job sites

[00:36:43] and you get millions of eyeballs on that job compared to in the past,

[00:36:47] you would put an ad in the local newspaper and maybe 20 people applied.

[00:36:53] They went through the whole process, would drop off the resume.

[00:36:56] In this world, instead of training and really creating that learning and development

[00:37:01] opportunity internally for those people to grow in other roles and maybe take a little bit

[00:37:05] of risk on them, we decide that we need someone doing that role somewhere else and

[00:37:11] we automatically go higher externally to bring them internally.

[00:37:14] I know we've been talking about it's an employer market recently, but there's still

[00:37:20] a massive skills mismatch, right? And it's very challenging to go out there and find the right people.

[00:37:27] And I think what we're missing is part of this equation and there was a really

[00:37:31] interesting article and Josh Burson talks a lot about this, about internal mobility.

[00:37:36] This is the time for us to really look at what are we doing internally?

[00:37:41] I think we have to shift our mind frame in certain companies to go from talent acquisition

[00:37:46] to talent management and it might not be a role as a recruiter, right? To recruit internally.

[00:37:51] But if you're looking at an organization, your VP of HR or your executive at a corporation,

[00:37:56] what are you doing internally to promote those people? There is tons of data that shows that

[00:38:03] these people will last longer in your organization. They already have the

[00:38:08] knowledge of the company, which is a huge training challenge. You already know they're a

[00:38:12] culture fit or a culture ad. How do we get them to that role? How do we give them the skills?

[00:38:17] Obviously, that's not for every role. If you're hiring an astronaut, you're not going to promote

[00:38:22] someone that works as a janitor, right? Unless they get their training.

[00:38:28] One of the things and I was just trying to think in my past, like what has held back

[00:38:32] companies from going back to that tried and tested true method. I think it's a little bit of

[00:38:40] the incentives that are internally. I'm going to give you an example of, say a sales team.

[00:38:45] You have a great sales team. One of your top sales leaders is just killing it. They're amazing.

[00:38:50] Suddenly they see a role in marketing that's really what they want to do next.

[00:38:55] A lot of managers, and I'm going to say this, I've done this. I have been a talent

[00:39:00] hoarder, meaning that I can't lose that person because if I lose that person,

[00:39:06] I'm not going to hit my targets, which is going to mean a whole lot of financial benefits to me.

[00:39:13] Subconsciously, I am doing what I need to do to keep that person winning their role,

[00:39:18] which is just not fair. How do we avoid talent hoarding? How do we get into a position that

[00:39:25] we are looking at folks within the organization and how they can grow into those critical roles that

[00:39:31] we will need in the future? What's your overall take here? Your next great hire should be internal,

[00:39:38] is the name of this article. I think it makes a lot of sense.

[00:39:42] Your example is a great one to look at because if you as a manager were given maybe

[00:39:50] an incentive of some sort, would that not have changed? You realize that this is for the greater

[00:39:57] good of the organization and allowing your top performer, you could maybe have the opportunity

[00:40:06] to build a case and say, listen, I'm going to need an extension on my budget deliverables because

[00:40:13] this person is currently responsible for, let's just pull a number out of the air, 22% of sales.

[00:40:20] Losing this person and then getting another person up to speed, which you absolutely can do as a

[00:40:25] sales leader because you also get to choose the talent that you bring onto your team.

[00:40:30] But it does mean there has to be some sort of acknowledgement because I built my goals and

[00:40:36] my commitments to the organization based on the capabilities of the team that I have.

[00:40:41] If you kick out the legs from under me, of course you have to because it impacts other people on

[00:40:48] your team. It impacts your workflow. It's some sort of I think transition plan would be one thing.

[00:40:55] The other thing is an incentive that as a hiring manager there's some acknowledgement.

[00:41:00] I've had the same experience having worked in HR where internal mobility was on the plate of

[00:41:08] the talent acquisition team and it was about 50% of our job was internal movement, unionized

[00:41:15] and non-unionized. What was happening though in the non-unionized there were some managers

[00:41:22] who employees wanted to put their hat in the ring for a role say in marketing or

[00:41:28] another department where they could be cross trained but they wouldn't do it because

[00:41:33] they had to notify their manager and if they didn't get the job their life just became hell

[00:41:39] and they knew it would be the beginning of the end. So I believe that recruiters and talent

[00:41:45] acquisition we can absolutely contribute to that internal mobility. I don't think we're the problem

[00:41:52] though. I really don't. I don't think I think there needs to be internal changes for hiring managers.

[00:42:00] I completely agree with everything you said there. I think the incentives are just

[00:42:03] misaligned. If someone's on your team is so good and they could be the right fit and they get

[00:42:08] promoted into whatever role that should be a boon to the manager that guided and helped this

[00:42:16] person get to the next level and help them grow in the company. So 100% agree and what's

[00:42:21] interesting about this is during the pandemic internal hire numbers went up dramatically

[00:42:26] because it was definitely an employee market. So we're trying to figure out how do we get

[00:42:30] the talent but the minute that's shifted back to an employer market internal hires have gone way

[00:42:35] down. So something for us to think about when we're looking at our whole landscape talent landscape

[00:42:41] how do we get more people internally promoted and hiring in the right role?

[00:42:45] Shelley on that note have a fantastic weekend and enjoy the rest of your vacation because I

[00:42:53] know there's a day or two left and I appreciate you coming in recording while you're on your

[00:42:57] staycation. Thank you sir. You have a great weekend as well. Au revoir.

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[00:43:53] Imagine how fast we could solve the world's biggest problems if more SaaS startups would gain traction

[00:43:59] sooner. Welcome to the Tech Entrepreneur on the mission podcast. This podcast is dedicated to

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