In this episode of the Growth Mindset podcast, Abanibhusan Bera, the Host, reveals the three secrets of effective communication that can transform your MSME. Learn how active listening, clarity, and empathy can strengthen your business relationships. Discover a six-step process to implement these strategies and hear a compelling use-case example that illustrates their impact.
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Speaker 1: Hello and welcome to the podcast EmpowerBiz MSME Growth Mindset. I
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Speaker 1: am Abanibhusan Bera, your host to unlocking the revenue growth
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Speaker 1: potential of your enterprise. Hope you have enjoyed my first
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Speaker 1: series of 12 episodes. I am excited today because I
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Speaker 1: am starting a new series
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Speaker 1: of 24 episodes. In this week, there will be two episodes.
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Speaker 1: The second one shall be published tomorrow. From next week onwards,
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Speaker 1: the episodes shall be published on every Tuesdays and Thursdays
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Speaker 1: at 18 hours.
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Speaker 1: Today, we will explore how strengthening your business relationships through
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Speaker 1: effective communication can lead to significant growth. We will discover
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Speaker 1: three secrets of effective communication and a six step process
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Speaker 1: to implement these strategies. Let's dive in
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Speaker 1: the three secrets of effective communication are a active listening
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Speaker 1: b clarity and conciseness, c empathy and emotional intelligence. I'll
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Speaker 1: be talking on each, each three of these with an
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Speaker 1: explanation and benefit.
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Speaker 1: Active listening is more than just hearing words. It's about
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Speaker 1: understanding the message behind them. It involves giving full attention
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Speaker 1: to the speaker, acknowledging their message and responding thoughtfully. What's
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Speaker 1: the benefit? It builds trust and shows that you value
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Speaker 1: the other person's input for studying stronger relationships,
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Speaker 1: explanation of clarity and conciseness, clear and concise communication, ensures
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Speaker 1: that your message and message is understood without confusion. It
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Speaker 1: involves being straightforward and to the point, the benefit, it
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Speaker 1: reduces misunderstandings and ensures that all parties are on the
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Speaker 1: same page leading to more effective collaboration. And finally,
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Speaker 1: the empathy and emotional intelligence, empathy is the ability to
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Speaker 1: understand and share the feelings of others. While emotional intelligence
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Speaker 1: involves managing your emotions and those of others. What's the
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Speaker 1: benefit of it? It helps in building rapport and trust,
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Speaker 1: making it easier to resolve conflicts and collaborate effectively.
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Speaker 1: So now let's dive deep into the six step process
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Speaker 1: as solution.
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Speaker 1: Number one, assess your current communication skills. Now what the
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Speaker 1: action you need to take, you need to take stock
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Speaker 1: of your current communication practices, identify areas of strength and
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Speaker 1: areas that need improvement and what are the tool you
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Speaker 1: can use? Use self assessment, qual questionnaires or feedback from
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Speaker 1: colleagues to gain insights.
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Speaker 1: Second is setting clear communication goals.
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Speaker 1: Under this, your actions should be defining what you want
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Speaker 1: to achieve through improved communication. This could be building stronger
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Speaker 1: client relationships, improving team collaboration or enhancing customer service. And
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Speaker 1: the tool you can use is smart goals and it's
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Speaker 1: already known to all of you. It's acronym of specific
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Speaker 1: measurable achievable realistic and time bound.
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Speaker 1: Third step is develop active listening skills. What action you
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Speaker 1: need to take, practice, active listening by giving full attention
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Speaker 1: to the speaker avoiding interruptions and reflecting back what you
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Speaker 1: have heard as a human being, we have a natural
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Speaker 1: tendency to actually interrupt when somebody is talking. Please rerain
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Speaker 1: it from this.
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Speaker 1: And what's the tool you can use here? Active listening
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Speaker 1: exercises and training workshops.
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Speaker 1: Fourth step is improve clarity and conciseness. Your action work
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Speaker 1: on making your communication clear and to the point, avoid
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Speaker 1: jargon and complex language. Make it simple. What's the tool practice?
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Speaker 1: Summarizing your messages and using plain simple language.
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Speaker 1: Fifth step is enhancing empathy and emotional intelligence. What action
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Speaker 1: you need to take? Develop empathy by putting yourself in others'
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Speaker 1: shoes and practicing emotional intelligence by being aware of your
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Speaker 1: emotions and managing them effectively.
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Speaker 1: The tool for this is emotional intelligence training programs and
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Speaker 1: empathy building exercises. And the final step is implementing and
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Speaker 1: monitoring progress here as an action, put your communication strategies
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Speaker 1: into practice and monitor their effectiveness, seek feedback and make
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Speaker 1: adjustments as needed.
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Speaker 1: The tool here is regular check ins with your team
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Speaker 1: and clients and using feedback forms.
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Speaker 1: Now let's talk on one use case example for this.
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Speaker 1: And I would like to talk about transforming client relationships
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Speaker 1: through effective communication. As one of the use case, the scenario,
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Speaker 1: imagine you are an m sme owner, struggling with maintaining
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Speaker 1: strong relationships with your clients, misunderstandings and lack of clear
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Speaker 1: communication are leading to dissatisfaction and loss of business. Now,
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Speaker 1: practicing effective communication skill. What's the victory for you
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Speaker 1: by applying the three secrets of effective communication. And following
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Speaker 1: the six step process, you begin to actively listen to
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Speaker 1: your clients communicate clearly and concisely and show empathy in
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Speaker 1: your interactions. And what's the outcome your clients start to
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Speaker 1: feel valued and understood.
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Speaker 1: The improved communication, strengthens your relationships leading to increased client loyalty,
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Speaker 1: repeat business and positive word of mouth reference your business
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Speaker 1: thrives as a result of these stronger connections. Thank you
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Speaker 1: for joining me on this episode of the Growth Mindset podcast.
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Speaker 1: I hope you found these insights on effective communication, valuable
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Speaker 1: and inspiring.
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Speaker 1: If you enjoyed this episode, please subscribe to the podcast.
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Speaker 1: Leave a review and share it with your fellow Entrepreneurs
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Speaker 1: for more tips and strategies to grow your M SME.
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Speaker 1: Let's connect and grow together. Remember, effective communication is the
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Speaker 1: key to building strong lasting business relationships. Start
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Speaker 1: implementing these strategies today and watch your business relationships flourish.
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Speaker 1: Stay tuned for our next episode where I will dive
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Speaker 1: into nego and skills closing deals with confidence until then,
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Speaker 1: keep growing and thriving.