Does that packet of biscuits you just bought seem lighter than it normally does? And is your soap lasting for fewer days? That packet of noodles you like having seems to be smaller too, doesn’t it? You aren’t imagining things – with no sign of raging inflation being tamed, helpless fast moving consumer goods companies, and others, are being forced to reduce the volume or weight of their products instead of raising prices. So, you’re getting less bang for your buck. Please listen to the latest episode of All Indians Matter.