From Bhilai to pan-India, we explore Flicka’s founder journey, affordable luxury makeup, Indian skin tone formulation, the Indian consumer beauty mindset, and the story behind the Flicka Silk Touch Primer and Tejasswi Prakash’s viral makeup moment.
If you enjoy thought-provoking conversations on beauty, business, and Indian brands, hit Like, Share & Subscribe to Zahra Jani Show for more!
About the guest
Today’s guest is Mohit Pardasani, Co-Founder of Flicka Cosmetics, an Indian beauty entrepreneur who turned his experience in the family’s long-standing cosmetics retail business into a beauty brand built around real Indian consumer needs. His journey from retail to building a pan-India beauty brand offers an inside look at Indian beauty, product development, affordability, and what today’s Indian consumer truly looks for in makeup.
Guest instagram handle
https://www.instagram.com/mohitpardasani_?stkn=c3ZzMTVvOXVjZDJx
Flicka cosmetics handle
https://www.instagram.com/flickacosmetics?stkn=MW5xOTlic3IxMm96aw==
Chapters :
0:00 Tejasswi Prakash Viral Story & Intro
2:35 How Zahra Discovered Flicka
4:16 From CA to Cosmetics: Mohit's Origin Story
5:21 Retail Insights: Understanding the Customer
6:50 Affordable Luxury: Breaking the Price Barrier
8:45 Where Flicka Never Compromises
10:28 Small City Advantage: Starting from Bhilai
11:45 Products Designed for Bharat Women
13:20 Indian Consumers Are Smart, Not Cheap
14:09 Indian vs Western Beauty Brands
17:41 Climate Testing Across India's Diverse Weather
19:27 The Tejasswi Prakash Viral Primer
20:25 Live Makeup Demo Begins
23:49 Concealing & Shade Matching Tips
26:14 Foundation Shades Discussion
30:30 Blush Application Challenge
32:54 90-Second Eyeliner Challenge
35:07 The Science of Making Lipstick
37:38 Final Makeup Look Reveal
39:09 Selling Beauty, Not Flaws
40:29 The Best Advice Mohit Ignored
41:47 Final Beauty Advice
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About the show:
Zahra Jani Show is all about conversations that bring real stories, ideas, and experiences from everyday life. Through every episode, we discover new things, learn lessons, and expand our perspectives.
So, sit back with your favorite drink or snack and enjoy the show. Don’t forget to like, share & subscribe!
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Disclaimer: This video is intended solely for educational purposes and opinions shared by the guests are his/her personal views. We do not seek to defame or harm any person/brand/product mentioned in the video. Our goal is to provide information to help audience make informed choices.