Why Ather will say NO to Tesla  #blumepodcast  #startup #automobile
Blume VenturesDecember 04, 202500:00:33

Why Ather will say NO to Tesla #blumepodcast #startup #automobile

From Tesla calls to infinite cruise — Tarun Mehta gets candid.

In a rapid-fire with Karthik Reddy on The Blume Podcast, Tarun Mehta opens up about the surprising decisions, bold risks, and proud moments behind Ather’s journey.

He talks about:
⚡ Why he wouldn’t collaborate with Tesla — and why building a great product company matters more
🛵 His favourite Ather feature: Infinite Cruise, a unique cruise control built for city traffic, not highways
💸 The riskiest move he’s taken — a price hike that actually increased sales
🤝 What he admires in Swapnil: unwavering focus
🏛️ And the proudest moment of all — Ather’s listing

It’s a rare peek into Tarun’s mindset: product-first, conviction-led, and deeply honest.

⚡ Watch the full episode now — a rapid-fire that says more about Ather than any pitch ever could.