There is a general erosion of the truth, and thereby trust. The rampant disinformation has made it challenging for brands to navigate through the murky waters of fake news. In this episode we speak easy about what measures can be taken by brands and people alike to take up the cause of data and truth-based discourses in society.
In this episode, our CEO & CSO Leo Burnett, South Asia - Dheeraj Sinha, speaks to journalist & entrepreneur Govindraj Ethiraj about BOOM and FactChecker- and their pivotal role in busting fake news, and his stint as the founder-editor for Bloomberg TV, and with UIDAI.
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