In this episode of HR's Most Dangerous Podcast, co-hosts Chad and Joel are joined by Kristen Boyle, the vibrant VP of Marketing at HireRoad. Recorded live on day two of the Transform conference in Las Vegas, the episode dives deep into Kristen's recent career move, HireRoad's strategic direction, and her insights on the evolving HR technology landscape.
Highlights:
- Kristen introduces herself, sharing her six-week tenure at HireRoad and her rich history in HR tech with companies like Amazon and Indeed.
- Formerly known as Ascendre, this Australian ATS has recently been rebranded as HireRoad, aiming to make a mark in the HR tech arena with new leadership and innovative products like People Insight by HireRoad.
- Kristen discusses the challenges and strategies in rebranding and marketing in a competitive industry, emphasizing understanding diverse customer bases and leveraging partnerships.
- The conversation turns to the role of AI and data analytics in HR, where Kristen elaborates on HireRoad's capabilities in people analytics and predictive analytics, and how these tools aid in succession planning and talent retention.