Dr. Falguni Vasavada: Why Most Brands Fail, How Ads Really Work & What Marketers Get Wrong.

Dr. Falguni Vasavada at Goafest 2026 shares why brand building is a lifelong process, why marketers must step out of their offices to understand consumer behavior, and how advertising must shift from information to entertainment in today's content-saturated world. #goafest2026 #goacast