Many MSME founders believe that hiring a Sales Manager will automatically bring order to sales chaos. But in reality, the role often inherits confusion instead of fixing it.
In this episode, we examine why sales chaos rarely disappears with a new hire — and how role clarity without system clarity only shifts pressure, not performance.
This reflection helps founders distinguish between role confusion and system absence — a difference that determines whether scale is possible.
You can explore more founder reflections and resources here:🔗 https://beacons.ai/abanibhusanbera


