https://thethinkschool.com/sp/communication-masterclass/
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👉 VIDEO INTRODUCTION:
Gen Z drinks 28% less alcohol, but takes 50% of all personal loans. They hold just 4% of total bank deposits, yet drive the biggest consumption shift India has ever seen.
To understand this massive shift, we sat down with:
* Sameer Shetty, Head of Digital Business & Transformation, Axis Bank
* Madhivanan Balakrishnan, CEO of Apollo 24|7
* Akhil Gupta, Co-founder of NoBroker
If you’re building a brand, scaling a startup, or trying to decode the behaviour of the 'New' Indian consumer, this conversation will change how you look at the market.
👉 TIMESTAMPS:
00:00 Intro
01:41 Episode Agenda
03:56 What Makes Gen-Z Different
06:00 Learnings from Sameer sir (Axis Bank)
06:45 Gen-Z & Health Choices
09:53 Fastest-Growing Healthcare Segment
10:35 Learnings from Madhivanan sir (Apollo 24|7)
11:31 Buying vs Renting
16:16 Using WhatsApp for Business
22:19 Why Gen-Z Prefers Voice on WhatsApp
24:08 Ask Apollo Explained
26:52 Whatsapp first approach for Banking
31:10 Why Founders can't Ignore Whatsapp
31:51 Fintech White Spaces
33:07 Healthcare White Spaces
37:34 Building Trust with Gen-Z
47:27 Key Takeaways from the episode
Credits for Brolls:
Vogue India, Firstpost, Vedant Rusty, The.Rebel.Kid, Prajaktakoli, Open Letter, Agasthya.Shah, ParulGulati, Gaurav Thakur.
Our Best Performing episodes -
1. Smt. Nirmala Sitharaman, Finance Minister
https://youtu.be/uKO8tk3_itQ?si=vF8T442Txq_blu0i
2. Arvind Kejriwal, Delhi 2025 Elections
https://youtu.be/8nES01011GY?si=dbSUEk_fDJnJs_Wp
3. OYO's Insane rise & Bankruptcy! ft. Ritesh Agarwal
https://youtu.be/TdQ2UD-U9rQ?si=KC7mU1SAf4zvV8MA
4. How will Modi govt fix India’s problems? ft. Sanjeev Sanyal
https://youtu.be/3Lgf2WHstBY?si=wT2qbyagfnHiDFm_
5. Why is Boult still bootstrapped? ft. Varun Gupta
https://youtu.be/iH8IrBG4csM?si=W-EGheLcDjxX8fd-
Think School is a Digital School that we all deserved, but never had -
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#genz #healthcare #millennials #rentvsbuy #housingmarket #apollo #startup #trending #wellness #fintechinnovation #trading #consumertrends

