When you ask Rajeev Samant what stops India’s wine industry from being 10x bigger, his answer is brutally honest.
Owning agricultural land is complicated. Land costs have soared. And unlike tech, you can’t “launch” a winery in a week or a month.
From the day you decide to build one, it takes five years before your first bottle is ready.
That’s half a decade of patience, planning, and capital — before a single drop is sold.
So who gets into it? Only those with deep pockets, deeper conviction, and the stomach for the long game.
In this episode of The Blume Podcast, Rajeev Samant sits down with Karthik Reddy to talk about the realities of building an industry where time, not speed, is the real currency.
🍷 Watch the full episode now — a story about conviction, craft, and playing the long game in Indian wine.