From Zero to Market Leader : Marico's Bangladesh Breakthrough by Harsh Mariwala #blumepodcast
Blume VenturesSeptember 20, 202400:00:41

From Zero to Market Leader : Marico's Bangladesh Breakthrough by Harsh Mariwala #blumepodcast

Discover how Harsh Mariwala led Marico to dominate the Bangladesh market. Learn how innovative packaging strategies that succeeded in India were leveraged to crack open a new market.

Witness the incredible journey from zero market share to an astounding 80% in the coconut oil category. Mariwala reveals how Marico became the largest Indian company in Bangladesh, achieving a turnover exceeding 1000 crores.

Watch the full video here: https://youtu.be/zXouhWLFLJM

An inspiring tale of cross-border business expansion and market disruption!
#Marico #Bangladesh #HarshMariwala #MarketDomination #FMCG #Innovation #Strategy #Global
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