In the 90s, his father owned 5 acres of grassland in Nashik. An agent offered ₹30,000 an acre — but Rajeev saw something magical. It reminded him of California. He told his dad, “Don’t sell it. I want to do something here.”
That moment sparked what would eventually become Sula Vineyards — India’s most iconic wine brand.
👉 Catch the full story in Episode 2 of Season 4 of the Blume Podcast.
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