Creating a Rs 35,000 Cr Tourism Industry in Kerala | God's Own Country Campaign by Amitabh Kant

Blume VenturesOctober 04, 202400:00:57

Creating a Rs 35,000 Cr Tourism Industry in Kerala | God's Own Country Campaign by Amitabh Kant

Amitabh Kant reveals how he transformed Kerala's tourism industry by celebrating the state's rich cultural heritage. Learn how traditional architecture, Ayurveda, arts, and cuisine became the cornerstones of Kerala's unique tourism appeal leading to the now-famous God’s Own Country campaign.

#AmitabhKant #Kerala #Tourism #Godsowncountry #Ayurveda #India #Culture #IncredibleIndia

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